Consumer Strategies, Inc

Licensing Agency for Established Businesses

Consumer Strategies, Inc

Based in Los Angeles, Consumer Strategies, Inc. was founded in 2002.

We are an independent consulting and licensing agency working with established brands and manufacturers. With more than three decades of invaluable branding, marketing, and licensing experience, we have a diversified range of clients. Our industry knowledge includes entertainment, inspiration, health and fitness, food, and fashion.

We accept a limited number of clients allowing us to be focused, responsive, and deliver results.

Our branding and marketing resources are vast, and our contacts are extensive.

We tailor our services for each client and each marketing program. Services include overall new business development, product development, packaging, marketing, and advertising. Licensing is our specialty, and we represent both brands and manufacturers.

Consumer Strategies, Inc

As licensing agents, we typically provide a comprehensive licensing program including:

  • Developing creative strategies and licensing programs for presentation and approval
  • Creating sales materials to solicit interest from licensees or licensors
  • Prospecting qualified licensees or licensors
  • Negotiating terms of the license agreement
  • Guiding the contract and legal process
  • Leading the acquisition and/or development of licensable assets or the creation of a style guide
  • Managing and trafficking the product, packaging, and collateral material approval process
  • Administering or overseeing royalties
  • Managing communication and program needs